top five mistakes that are costing you money
Wednesday, May 27th at 11:00AM ET
In this webinar, John Preston breaks down the five most common mistakes Publishers make during the close that quietly kill deals and stall magazine growth. More importantly, he explains how to simplify the close, make the customer more comfortable moving forward, and dramatically increase your ability to get signatures without sounding pushy, scripted, or aggressive.
You’ll also learn:
Why most business owners don’t actually understand advertising and marketing well enough to evaluate your product on their own
Why slow sales processes hurt magazine sales more than most other forms of advertising
How to position yourself as the expert instead of asking the customer to figure everything out themselvesWhy “I need to think about it” usually has nothing to do with thinking
How to stop freezing when clients push back during the close
If your closing percentage is lower than you know it should be, this webinar will likely expose exactly why.
BONUS: Everyone who registers will receive free access to a mini-course on how to close more Realtors into your magazine.